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KOL Digital Listening: Going Beyond the Search for Digital Opinion Leaders

Over the past three years, the amount of scientific discussion moving online has accelerated....

One-on-One Interview with Scott Thompson of Acceleration Point

Scott Thompson reveals three examples of how Medical Affairs is acting on insights from social...

Actionable Insights from KOL Social Monitoring

In a recent study conducted by Acceleration Point of over 50,000 key opinion leaders (KOLs),...

Social Media Has Created a New Opportunity for Medical Affairs

Medical Affairs professionals are constantly seeking new and creative ways to strategically...

Acceleration Point Provides Medical Key Opinion Leader (KOL) Social Media Monitoring Platform

ROANOKE, Va., June 15, 2021 –Acceleration Point, a Medical Affairs consulting firm that helps...

How Medical Affairs Engage KOLs on Social Media and Why it is Important

At every pharmaceutical company, the Medical Affairs (MA) team works to provide scientific and...

3 Digital Ways to Engage Key Opinion Leaders (And Why) 

In 2017, fewer than 20% of Key Opinion Leaders have a social media presence alongside their...

All DOLs Are KOLs Now: The Changing Perception of Pharmaceutical Opinion Leaders 

Traditionally, key opinion leaders did the research, wrote the publications, and authored the...