Share of Scientific Expert Voice: Finding Key Opinion Leaders Who Impact the Standard of Patient Care
The Share of Scientific Voice (SOSV) metric offers Medical Affairs a holistic overview of...
Share of Scientific Voice: Visualizing the Impact of Medical Affairs to Make Strategic Decisions
In our last article, we introduced the Share of Scientific Voice—a compliant way to measure...
Share of Scientific Voice: The Compliant Way to Measure Medical Affairs Impact
Since pharmaceutical companies launched Medical Affairs organizations, leaders have found it a...
The Ideal Key Opinion Leader Engagement Plan
Key Opinion Leader (KOL) engagement is best considered a step-by-step process. Rather than...
It’s Not about Your Engagement Plan, It’s about the Key Opinion Leader | KOL Management Best Practices
You’re a Medical Affairs organization. You’re considering your medical plan and how you will...
Coordinating Global Key Opinion Leaders without Mixing up Schedules
A common problem many of our clients face is coordinating thought leader engagement across the...